Area code 978 serves the northeastern part of Massachusetts, encompassing the charming city of Beverly. This region offers a blend of historical richness and modern development, making it an ideal location for businesses seeking a vibrant community. By adopting the 978 area code, a business owner can establish a strong local presence and foster trust with residents who value local engagement. The area's scenic coastline and cultural attractions create a thriving environment for both commerce and tourism, providing ample opportunities for businesses to grow and connect with a diverse customer base.