Area code 973 serves a vibrant region in New Jersey, including the major cities of Newark, East Orange, Totowa, Clifton, Orange, and Nutley. Known for its rich cultural diversity and thriving communities, this area offers an excellent environment for business growth. A business owner might choose to use this local area code to establish a strong, relatable presence among the local clientele, facilitating trust and accessibility. This region's strategic location near major transportation hubs also enhances business opportunities, making it an ideal choice for entrepreneurs looking to expand their reach in a dynamic market.