Area code 978 serves the northeastern region of Massachusetts, encompassing vibrant communities like Lawrence. This area is known for its rich history and diverse cultural offerings, making it an appealing location for both residents and businesses. For business owners, using a local area code like 978 can foster trust and familiarity with the local customer base, enhancing community connections. Additionally, the region's strategic location near major transport routes offers businesses excellent logistical advantages. Overall, area code 978 represents a dynamic and supportive environment for growing enterprises, contributing to the area's economic vitality and community spirit.