Area code 616 serves the vibrant region of Grand Rapids, Michigan, an area known for its dynamic blend of culture, innovation, and community spirit. Grand Rapids, the major city within this area code, offers a thriving environment for businesses, with its strong economy and supportive local government. A business owner might choose to use this local area code to establish a strong connection with the community, enhancing customer trust and local presence. Moreover, the area is renowned for its artistic and entrepreneurial spirit, making it an excellent choice for businesses looking to tap into a creative and forward-thinking market.